VISUAL MERCHANDISING

coordinated Styling

Creating cohesive mannequin pairings through coordinated color stories, textures, silhouettes, and occasion styling to communicate a unified fashion narrative.

SPRING Pastels

Evening Edit

  • tailored Faux leather

  • monochromatic: Black & Cream

Trend FOCus

Showcasing coordinated separates and matching sets to create effortless outfitting solutions.

FRESH GREENS

ROMANtic Reds

  • Merchandising objective: Create a Valentine's-inspired feature shop showcasing occasion dressing through romantic color stories and elevated textures.

  • Color Story: Crimson • Cherry Red • Burgundy • Ivory

  • Textures: Satin • Lace • Velvet • Embellishments

Casual weekend styling

  • Coordinated denim palette

  • feminine Fit-and-Flare

Color story

Merchandising products through intentional color palettes to create visual cohesion, highlight seasonal trends, and inspire complete outfit building.

Seasonal Feature Shops

Developing merchandise stories that communicate seasonal trends and inspire customers through cohesive product presentation.

Resort Escape

  • Merchandising Objective: Highlight new arrivals through a resort-inspired presentation designed to encourage vacation outfit building.

  • color stories: navy & Cream, sky blue & Sand, teal, red

  • Textures: Crochet • Tweed • Florals • Pleats

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PROJECTS